The COVID-19 pandemic continues to affect the globe with devastating impacts on human life worldwide, presenting an unprecedented challenge to public health, economic development and the society. The recent breakthroughs and arrivals of the COVID-19 vaccines globally offer a ray of hope to everyone in battling against the pandemic. As of 15 Dec 2020, 11 countries including the UK and USA have already approved the Pfizer-BioNTech COVID-19 vaccine for emergency use.

Check out our fourth issue of “iAudience Insights Spotlight — COVID-19 Vaccine in the spotlight”, leveraging iAudience’s latest Chinese netizens data as to indicate the audience profiles, preferences and online behaviours towards the worldwide COVID-19 vaccine providers, covering the audience demographics and psychographics dimensions.

Read our “iAudience Insights Spotlight” now to learn more about the profound insights in capturing new business opportunities and implement successful digital marketing strategies targeting Chinese audiences.